Celebrating one of the Gold Coast's premier retail precincts with a day-long activation

The Brickworks Centre engaged Follow as the event and production partner for their inaugural EAT PLAY LIVE lifestyle festival.

The day commenced with Yoga and Pilates sessions with yoga guru Michelle Merrifield at the Vitality Stage, followed by coffee, food and wine tastings in the Tasting Station. The Flavours Tiki Bar served up Polynesian goodness with cocktails, live music and food. The Living Lane and Play Patch entertained children and adults alike with games, craft activities and art installations, while the Arbour Noshery hosted live music and entertainment, pop-up bars, fashion previews to the delight of guests.

The inaugural event was deemed an overwhelming success, with positive responses from Brickworks Centre Management, participating retailers and their customers.

Watch highlights from the event below.